>The Baby Show is coming! London ExCel 24th – 26th February 21012

> The UK’s most popular shopping event for parents and parents-to-be The Baby Show is back! To celebrate its tenth year the highly anticipated London ExCeL show, running from the 24-26th February, promises to offer the perfect day out

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The UK’s most popular shopping event for parents and parents-to-be The Baby Show is back! To celebrate its tenth year the highly anticipated London ExCeL show, running from the 24-26th February, promises to offer the perfect day out for parents to-be. This unique shopping event takes the hassle, stress and confusion out of pregnancy with first class speakers, facilities on hand and all the products you could possibly need. The show will have over 250 must-have brands including Mamas & Papas, Mothercare, Emma’s Diary, Bonusprint, Britax, tommee tippee and Pregnacare as well as an exclusive baby boutique that offers products unavailable on the high street. The show promises some fantastic money saving opportunities as well as the convenience of it all being in one place.  
Tickets are available in advance for £12.00 or two for £20.00 and for more information visit www.thebabyshow.co.uk.


The Baby Show in association with Prima Baby and Fisher-Price is a mecca for all parents and parents-to be looking to experience the latest, greatest and exclusive products in food & feeding, pushchairs, nappies & wipes, toys, clothing, furniture, car seats and carriers, from major UK and international brands often with substantial discounts and never before seen show offers that you can’t get anywhere else! This year hosts a huge selection of wheeled goods from brands such as Mothercare, Mamas and Papas, UPPA BABY, Babystyle, Britax, Stokke, Mima and O’Baby and parents are invited to speak directly to the brands themselves whilst getting an unrivalled opportunity to test, compare and buy.  

Melanie Hall, Show Manager states: “The Baby Show ExCeL is going to be an amazing  shopping experience for expectant parents. They can come and enjoy the day with their partners, friends or family and see the fantastic brands, get advice from some great experts and talk to like-minded people. It really is a fantastic shopping opportunity for parents to-be.”


This year’s show celebrates a welcome return to Mamas and Papas who are going to be wowing visitors with a fantastic giveaway of a Mylo pushchair every two hours of every day as well as giving away a book with vouchers off high street brands of up to £400! Bonusprint are also offering a £10 off voucher to each and every visitor to capture those digital memories that often lay hidden on a memory card in print or on canvas. Two lucky visitors also have the chance to win £1000 of goodies to keep their children entertained with Fisher Price and get a FREE bottle with MAM. Visit the Prima Baby stand where they will be giving away a free goody bag when you purchase an issue of the magazine or you can subscribe for 12 months and get a free 5 pack tommee tippee gift set, all for just £20, saving a whopping £43.60. As if that isn’t enough, Mothercareare also offering a massive 10% off all their stock over the weekend so it is well worth stocking up on all those essentials for both mum and baby as well as a few treats along the way!
Special Offers

New Brands
Visitors will also get the chance to see some fantastic new brands at the show that are new to the UK and currently aren’t available on the high street such as folic acid enriched thirst quencher Water Baby, beautiful footwear brand Jack and Lilly and some fantastic new products from Cheeky Rascals.

Sneak Peeks
The Baby Show has once again surpassed itself with the introduction of fantastic new and international brands such as stunning baby and children’s clothing direct from Spain –Maisel Bebe and Selenita as well as showcasing those hard to find designer brands Me & I, Koochu Bags and Lin & Leo.

Face of the Show
The highly popular Face of The Baby Show will be returning for 2012 and offering parents the chance for their child to be crowned as a winner and seen on The Baby Show website.  Proving ever more popular each year, Bumpkins (formally Sonam studios) hosts a photography stand where each child who has their photo taken by these baby and child photography experts will automatically get an entry to also win three photo shoots with the studios to capture those key milestones and family moments as well as being able to take their photo away for free. 

Me Time
The show aims to make visitors lives easier including being able to enjoy a relaxing shop without baby by leaving your little one with the trained supervisors and all the latest toys in the free Fisher-Price crèche and not having to worry about the heavy bags with the Emma’s Diary shopping drop-off, collect by car and home delivery services as well as the Mums meeting point which is an ideal place to meet other like-minded mums and share experiences. The Pregnacare Juice bar will be serving fresh juices and smoothies across all three days to quench those shopping thirsts and give visitors a chance to take the weight off their feet. The tommee tippee feeding area also provides a private breastfeeding area, bibs, spoons and warming facilities to help make your day straight-forward and enjoyable.  For an extra treat head to the Superdrug beauty bar with an exclusive show offer of 25% off all own brand products and the chance to pamper yourself at the Andrea Fullerton Nail Bar or have your eye brows threaded by the expert team.

The main stage
It’s not just shopping that attracts people to The Baby Show as it is also full of expert advice from information on health, nutrition and breastfeeding with Clare Byam-Cook, baby first aid with The Red Cross, and advice on the best car seat and pushchairs.  The fantastic  Mothercare fashion show showcases the latest ranges, shows how to put a great look together and ensures that all mums and mums-to-be can keep themselves at the forefront of fashion right throughout their pregnancy and child’s early years.  We are also extremely privileged to introduce two of the midwifes from Bafta Award winning Channel 4’s One Born Every Minute to calm those labour fears and let everyone know what it’s really like working on a busy ward.

Boutique Baby
For parents who are looking for something a little different and to keep their children as fashionable as them, Boutique Baby is an exclusive section of the show with designer brands and products not normally found on the high street.  Perfect for a little treat or an unusual gift for someone.

The Baby Show at ExCel London takes place between 24th – 26th February 2012. Tickets are available in advance for just £12 each from www.thebabyshow.co.uk