>Last week I had the great pleasure of working for three whole days at The Baby Show for Trade. I was pleased to find our stand was in the ‘Innovation Zone’, meaning we were surrounded
>Last week I had the great pleasure of working for three whole days at The Baby Show for Trade. I was pleased to find our stand was in the ‘Innovation Zone’, meaning we were surrounded by some fantastic unique ideas and new exciting product which are yet to hit the shops. One of those products was the Sleep Tight Genius Soother Holder.
The Sleep Tight Genius Soother Holder is the first fixed soother holder that allows you to attach two soothers to the mattress of a cot. The design is simple, yet so effective!
The Sleep Tight Genius sheet has two slits, one at each end, which has a short strap at each end. They are kept in place by a large strap that runs around the mattress under the sheet. You then simply attach your childs soother to the strap. Now we all know safety is paramount for our little ones, which is why the Sleep Tight Genius conforms to British Standard EN 12586:2007. There is no sharp or protruding parts to harm your delicate baby in any way, meaning you can Sleep Tight.
One of the benefits of spending three days in the ‘Innovation Zone’ is getting to know the story behind the product. Simon, Founder and MD of Sleep Tight Genius is a dad himself, and designed his product after he found the issues of losing a soother in the night, he wanted to invent something a dummy clip for a cot. Simons daughter features in his very own YouTube video, which gives you a great demonstration of the Sleep Tight Genius Soother Holder in action.
So how does this product benefit me and my child?
If your child has a dummy at night, this will benefit you massively! Mark is a dummy sucker, and I have lost count of the amount of times he has dropped his dummy out of the cot, and I am left to rummage around underneath in the middle of the night, usually with my mobile phone being used as a torch. With the Sleep Tight Genius, you can relax knowing that the soother will be exactly where you have left it. It is a really effective dummy holder for the night.
For older children, such as my very own Mark, this is a great way to reinforce that their dummy should be left in the cot for sleep time, as they can’t remove it. Mark has also got to the age where he throws his dummy out of the cot for attention, again, the Sleep Tight Genius solves this problem.
The Sleep Tight Genius Soother Holder is currently available in three colours, Cream, Baby Blue and Baby Pink. They cost £24.95 + £3.50 P&P.
You can find more information on Sleep Tight Genius on their website www.sleeptightgenius.com
>This is a genius idea! 🙂 xx
>Babies will surely love this. They can have a good and deep sleep with a soft and cuddly mattress.